1. Hellolulu Living Solutions Limited and its affiliates (referred to below as “hellolulu”, “We”, “Our”, “Us”) respect the privacy rights of our customers. We have adopted this Privacy Policy (“Policy”) to govern how we collect, store, use, process and disclose the information that you choose to give us online through hellolulu.com. This Policy is subject to all governing laws and regulations regarding privacy protection.
2. We may revise this Policy from time to time by posting the amended terms on hellolulu.com. All amended terms automatically take effect immediately upon posting. Your continued use of hellolulu.com after an updated Privacy Policy is posted signifies that you accept all its revisions.
3. hellolulu.com may contain links to third-party sites. hellolulu does not control these third-party sites or the companies or individuals who maintain them. We are not responsible for the actions of these third parties, or for any of your personal data that you provide to them after you leave hellolulu.
4. We automatically analyze trends and monitor usage statistics of hellolulu.com by tracking the hellolulu.com pages viewed, the previous and following sites visited, the browser used and the computer’s internet protocol address. You may browse hellolulu.com without telling us who you are or revealing your personal data. However, some of our services may not be available unless you choose, at your discretion, to provide us with personal data.
5. We use “Cookies” on certain pages of hellolulu.com to help analyze our web page traffic, customize our services, measure promotional effectiveness and maintain Internet security. We use Cookies to help identify you and maintain your signed-in status. We offer certain features that are available only through the use of Cookies. You are always free to decline our Cookies if your browser permits, although doing so may interfere with your use of hellolulu.com. hellolulu also works with advertising partners that use Cookies, pixel tags and other tracking technologies to serve advertisements on behalf of their retail clients, including hellolulu, across the Internet, including to you after you have visited our site. These advertising partners engage in remarketing, online behavioral advertising and ad delivery and reporting. These advertising partners may collect anonymous information about your browser as it makes visits to websites across the Internet (including our site), your interaction with our advertising and e-mail communications. This anonymous information may also be used to tailor advertising for you and others elsewhere on the Internet. hellolulu will have access to the information collected by these advertising partners and can then use it in combination with personally identifiable information provided by you to hellolulu to enhance your experience on our sites.
6. hellolulu recognizes a special obligation to protect the personal data of young children. Therefore, if you are younger than 13 years old, you should not provide any personal information to us and should be using this website with parental guidance.
7. This Privacy Policy was written in Traditional Chinese and English. To the extent any translated version of this Privacy Policy conflicts with the English version, the English version controls.

1. “Personal Data” means any information from which it is practicable for the identity of an individual to be ascertained. The purposes for which we may use your personal data are divided into obligatory purposes and voluntary purposes. If personal data is to be used for an obligatory purpose, you must provide your personal data to us if you want us to provide the service for which you are applying. If personal data is to be used only for a voluntary purpose, it is entirely up to you to decide whether you want to provide such information to us or not.
2. The personal data that we ask you to provide on a voluntary basis are:
1. Name prefix (e.g., Mr., Ms.) and full name
2. Primary and secondary telephone numbers
3. Email address
4. Country of residence
3. The purposes for which it is only voluntary for you to provide your personal data are to enable us to:
1. communicate with hellolulu.com visitors and business partners,
2. develop systems, services, procedures, and information offerings tailored to your needs and
3. do market research.
4. The personal data which is obligatory for you to provide in order to receive registration services are:
1. any registration number previously issued to you by us and
2. any password you previously created for your registration.
5. It is obligatory for you to provide your personal data in paragraph D above for us to provide the following services:
1. Maintaining your registration.
2. Informing you of benefits available through your registration.
3. Relationship building.
4. Data cleansing and profile updates.
5. Enable us to process your order on hellolulu.com.
6. Detect and prevent fraud.
6. We also offer interested visitors to this site to complete and submit applications for employment with hellolulu. It is obligatory for you to provide us with the personal data called for by the application form if you wish to be considered for employment with hellolulu. The information provided on the application will be used for purposes relating to potential employment with hellolulu.
7. We will take all practicable steps to keep your personal data confidential but we may disclose, transfer or assign such data to the following parties:
1. Any agent, contractor, third party service provider or member of the hellolulu Living Solutions Limited worldwide who provides administrative, telecommunications, computer and other services to us in connection with the managing, processing and storage of your data pursuant to the purposes set out in this Privacy Policy. 　
2. If we decide to sell any relevant part of our business, to any actual or proposed assignee, transferee, or successor who agrees to assume our obligations to you under this Privacy Policy.
3. Any person to whom we are under an obligation or permitted to make disclosure under the requirements of any Law.

1. new product launches and other promotional activities including where applicable, member-exclusive events, store openings, and workshops,
2. in and out of store services, promotions and events,
3. hellolulu membership program, birthday offers, sampling, digital campaigns, roadshows, in-store promotion updates,
4. joint promotion or events with shopping malls, department stores, credit cards, banks, magazines, television, websites, cultural, art or musical societies/organizations, charities or non-profit organizations and
5. cross-brand joint promotions and/or events with brands within the hellolulu Living Solutions Limited of companies which include our holding company(s), subsidiaries, and any associated company.

If at any other point of time you do not wish us to use your personal data for use in direct marketing as described above, you may exercise your opt-out rights by notifying us at the address set out in Clause VII. below.

1. tell you (by way of this PRIVACY POLICY or by a separate notification) that we are doing so and the use that we will make of such personal data we collect,
2. where relevant, give you the opportunity to opt-out and
3. tell you how we will store your personal data and how you can review, change and delete the personal data we have stored.

Except as mentioned in paragraph IV above, your personal data, however, stored, will be accessed only by our employees or contractors who are authorized to do so. Where personal data is stored electronically, it will be kept on a separate server and will be password-protected (or under some equivalent form of protection) and accessible only by authorized personnel. Employees and contractors designated to handle personal data will be instructed to do so only in accordance with this PRIVACY POLICY.

You may at any time request access to and to correct personal data relating to you in any of our records. You may also ask us to delete you or your personal data from any active mailing or distribution list. To exercise any of your rights, contact us at the address, facsimile number, or email below, marking your communication as "Confidential". In response, we may ask you to provide certain details about yourself so that we can be sure you are the person to whom the data refers. We are required to respond to your requests within 21 days unless we do not accede to your request or extend this period in circumstances prescribed under applicable data privacy laws. Please note that we may charge you a reasonable fee for doing so.

You may at any time request access to and to correct personal data relating to you in any of our records. You may also ask us to delete you or your personal data from any active mailing or distribution list. To exercise any of your rights, contact us at the address, facsimile number, or email below, marking your communication as "Confidential". In response, we may ask you to provide certain details about yourself so that we can be sure you are the person to whom the data refers. We are required to respond to your requests within 21 days unless we do not accede to your request or extend this period in circumstances prescribed under applicable data privacy laws. Please note that we may charge you a reasonable fee for doing so.

Hellolulu Living Solutions Limited

Flat D, 8/F., Efficiency House,

No. 35 Tai Yau Street,

San Po Kong, Kowloon, Hong Kong

Tel: (852) 3118 2892 ︳cs@hellolulu.com

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We will keep your personal data only for as long as necessary to fulfill the purpose for which the data was collected. We may also retain archived personal data for statistical purposes. Personal Data that is no longer required will be destroyed.